Imran Baghirov Illuminates Personalization Strategies at MMA Smarties Event

Istanbul, Türkiye. December 11, 2023 – Mediamark Digital

Imran Baghirov, the Director of Retail & Commerce Business Development at Mastercard, recently graced the stage at the MMA Smarties event hosted by MMA Türkiye. His insightful discourse on the significance of personalization in the dynamic realm of marketing captivated the audience.

At the prestigious Swissôtel The Bosphorus in Istanbul, on December 11, 2023, Imran Baghirov, alongside esteemed colleagues Mehmet Gulez and Ozan Özbulak, addressed the audience on leveraging Mastercard Data & Services for intelligent decision-making. His emphasis on utilizing insights, platforms, and services provided by Mastercard underscored the pivotal role data plays in achieving favorable outcomes for businesses in the modern marketing landscape.

The SMARTIES NEXT! CONFERENCE, organized by MMA Türkiye, served as a platform to explore the future of marketing in the face of rapidly advancing technology. Imran Baghirov’s presence and contribution to the event underscored the significance of staying abreast of the latest trends and leveraging innovative strategies to ensure marketing success in the modern era.

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